THE EDIFICE BLOG

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Dealership Marketing (3)

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Hale Soucie

Convenience: A Strategy for Higher Dealership Profits

Why would anyone pay $6 for milk at a convenience store, when they could get the same gallon of...

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Hale Soucie

Knowledge Is Power: Knowing Your Competition

“If you know the enemy and know yourself, you need not fear the result of a hundred battles."

-Sun...

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Hale Soucie

What Are Your Dealership's Goals? What Are You Doing About Them?

We’ve seen huge changes in the industry in the last 15 or so years that have forever changed how...

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Skip Soucie

What An Industry Titan Taught Me About Dealership Profitability

If you interview any Dealer Principals, Presidents, Vice-Presidents, and Executive General Managers...

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Hale Soucie

What Is Consistent, Cost Effective Dealership Marketing?

First off, a dealership needs to keep an eye on their market share of both new and used cars. This...

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Hale Soucie

Reaching The Right People With Your Dealership's Marketing Efforts

Let's say there is a person who lives within a 15 mile radius of your dealership who is going to...

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Hale Soucie

Are The Right People Driving Your Digital Marketing Campaign?

Edifice Automotive stands out from the competition because we have a laser focus on helping...

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Will Young

MCM is Your Digital Champion

When purchasing a new vehicle, buyers visit on average 9.3 websites. Those sites don’t sell YOUR...

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Will Young

Edifice Automotive Offers 'Adabilities' Sees Your Prospects

Reach Your Prospects with Adabilities

Adabilities is Edifice Automotive’s powerful digital...

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Will Young

Reach Your Prospects Before They Reach Your Competition

This morning, Jane applied for an auto loan online, and then browsed SUVs on several manufacturers’...

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