THE EDIFICE BLOG

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Skip Soucie

Making Money or Making Excuses?

       For the 40 years that I have been in the car business, dealers have complained about the...

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Hale Soucie

What causes a dealership to overtake their competitors?

 

What Makes A Profitable Dealership?

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Ken Graham

NADA 2022: How Dealerships Can Anticipate and “Experience the Future”

Conversations about the future of the automotive industry have typically focused on electric...

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Hale Soucie

NADA 2022: Top 3 Trends & Strategies to Watch

It’s no secret that the annual NADA Convention is one of the most important trade shows in the...

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Ken Graham

New Year, New Strategy: How to Maximize Dealership Profits In 2022

Prepare your dealership for increased inventory (and the threat of decreased profit margins) by...

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Hale Soucie

Boost Your Service Profits by Promoting Your Service Department

It goes without saying that most auto dealerships focus on selling cars. But did you know that the...

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RICH JAKUBOWSKI

Slay the Holidays with 5 Marketing Strategies for Your Service Centers

With low inventories, no used-car inventory, and more, it’s a great time to focus on your service...

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Ken Graham

How to Generate Buzz for Your Automotive Dealership on Black Friday

With Black Friday right around the corner, auto dealerships are gearing up to celebrate this...

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Skip Soucie

Get Ready for the End of Third-Party Cookies: Marketing with Edifice

Although the cookie is crumbling, marketing campaigns with Edifice won’t be disrupted.

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Ken Graham

Why choosing an auto marketing agency is your best decision yet.

 

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